Category: Business


Plan B

Written By Laura Allen, VP of Sales & Marketing on January 14, 2020

This year, CryoDerm is celebrating 20 years in business. We're grateful to still be going strong, and we're proud that we continue to grow and evolve. Like other businesses, we've had our rewards and our challenges. We make an effort... Read More


Goals for the New Year

Written By Laura Allen, VP of Sales & Marketing on December 31, 2019

Many people set goals for the New Year, but January 1 marks the beginning of a whole new decade, so some are thinking about more long-term goals. Of course, one of our own consistent daily goals is to reach more... Read More


To Every Thing There is a Season

Written By Laura Allen, VP of Sales & Marketing on September 23, 2019

To every thing there is a season. Retailers are all about seasonal marketing...and it irritates some of us! Halloween is still a month away, but walk into a big box store and you'll think Christmas is upon us. Valentine's Day... Read More


Protecting Our Brand

Written By Laura Allen, VP of Sales & Marketing on September 10, 2019

Since our inception almost 20 years ago, CryoDerm has been devoted to the healthcare providers who use and recommend our products. We give wholesale pricing to all licensed healthcare providers, include sample products with the order of every case, and... Read More


Word-of-Mouth Advertising: The Best Thing

Written By Laura Allen, VP of Sales & Marketing on August 21, 2019

If you read trade publications in the healthcare sectors like chiropractic and massage, you may have noticed that CryoDerm isn't usually in them. Nor do we market to the public--the end user--in any publications. It's not that we have anything... Read More


Standing Out from the Crowd

Written By Laura Allen, VP of Sales & Marketing on August 13, 2019

People have a lot of choices when deciding where to take their business. While some businesses might rely heavily on expensive advertising, doing Groupons (usually at great cost to themselves), or other gimmicks, the main component that can make your... Read More


CryoDerm Supports Small Business

Written By Laura Allen, VP of Sales & Marketing on July 10, 2019

CryoDerm supports small business. The majority of our customers are independent chiropractors, massage therapists, physical therapists, podiatrists, athletic trainers, and other professionals who use, recommend, and sell our products to their patients and clients. We know running a small business has... Read More


CryoDerm Company Values

Written By Laura Allen, VP of Sales & Marketing on June 2, 2019

As we approach our 20th year in business, CryoDerm remains committed to the same values we started with: the development of natural remedies formulated from the purest ingredients available, backed by scientific research, that are designed to address acute and... Read More


Ethical Retailing for Healthcare Providers

Written By Laura Allen, VP of Sales & Marketing on April 5, 2019

CryoDerm products are used and recommended by physicians, chiropractors, physical therapists, massage therapists, podiatrists, and athletic trainers, many of whom retail to their patients and clients. We appreciate our partners who make our products available; we appreciate the fact that... Read More


Exciting Days Ahead at CryoDerm

Written By Laura Allen, VP of Sales & Marketing on March 4, 2019

Greetings from CryoDerm! My name is Laura Allen, and I am happy to be the new Vice President of Sales & Marketing at CryoDerm. My decision to join this company was based on several things. CryoDerm, founded in 2000, is a... Read More


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