Category: Business
Self-Employment and Lessons We Can Learn for the Future
The healthcare environment, and the business environment in general, is in one of the most uncertain periods of turmoil in the history of the country, due to the spread of COVID-19 (coronavirus). There's no doubt this is going to impact... Read More
Handling Sickness in the Workplace
Every year or two, there seems to be a new strain of flu, a new virus, some other new health issue, or a revival of an old one like last year's measles outbreak, that we all worry about. The coronavirus... Read More
The Biggest Complaints about Healthcare Providers...and How to Fix Them
Many of CryoDerm's most faithful customers are the healthcare providers who use and recommend our products, so we understandably take an interest in the healthcare field. One thing is evident, no matter what profession or business you are in, good... Read More
Plan B
This year, CryoDerm is celebrating 20 years in business. We're grateful to still be going strong, and we're proud that we continue to grow and evolve. Like other businesses, we've had our rewards and our challenges. We make an effort... Read More
Goals for the New Year
Many people set goals for the New Year, but January 1 marks the beginning of a whole new decade, so some are thinking about more long-term goals. Of course, one of our own consistent daily goals is to reach more... Read More
To Every Thing There is a Season
To every thing there is a season. Retailers are all about seasonal marketing...and it irritates some of us! Halloween is still a month away, but walk into a big box store and you'll think Christmas is upon us. Valentine's Day... Read More
Protecting Our Brand
Since our inception almost 20 years ago, CryoDerm has been devoted to the healthcare providers who use and recommend our products. We give wholesale pricing to all licensed healthcare providers, include sample products with the order of every case, and... Read More
Word-of-Mouth Advertising: The Best Thing
If you read trade publications in the healthcare sectors like chiropractic and massage, you may have noticed that CryoDerm isn't usually in them. Nor do we market to the public--the end user--in any publications. It's not that we have anything... Read More
Standing Out from the Crowd
People have a lot of choices when deciding where to take their business. While some businesses might rely heavily on expensive advertising, doing Groupons (usually at great cost to themselves), or other gimmicks, the main component that can make your... Read More
CryoDerm Supports Small Business
CryoDerm supports small business. The majority of our customers are independent chiropractors, massage therapists, physical therapists, podiatrists, athletic trainers, and other professionals who use, recommend, and sell our products to their patients and clients. We know running a small business has... Read More
