Category: Retailing
CryoDerm Educators and Resources for Massage Therapists
Did you know CryoDerm was founded by massage therapists? It's true! Lloyd List, founder and CEO of CryoDerm, is a licensed massage therapist and a 2018 inductee into the Massage Therapy Hall of Fame. Alyse List, CFO of CryoDerm, is... Read More
Successful Retailing
Retailing is a great way to add an income stream to your practice, but many providers hesitate to get involved in it. They feel they're supposed to be caregivers, not salespeople, and they don't feel comfortable making a sales pitch.... Read More
To Every Thing There is a Season
To every thing there is a season. Retailers are all about seasonal marketing...and it irritates some of us! Halloween is still a month away, but walk into a big box store and you'll think Christmas is upon us. Valentine's Day... Read More
Word-of-Mouth Advertising: The Best Thing
If you read trade publications in the healthcare sectors like chiropractic and massage, you may have noticed that CryoDerm isn't usually in them. Nor do we market to the public--the end user--in any publications. It's not that we have anything... Read More
Standing Out from the Crowd
People have a lot of choices when deciding where to take their business. While some businesses might rely heavily on expensive advertising, doing Groupons (usually at great cost to themselves), or other gimmicks, the main component that can make your... Read More
Education: A Key Component of Success
Here at CryoDerm, we have a huge focus on education, through several channels. First of all, we have a roster of knowledgeable and respected Education Partners who provide continuing education to licensed massage therapists and chiropractors. They use and share... Read More
CryoDerm Supports Small Business
CryoDerm supports small business. The majority of our customers are independent chiropractors, massage therapists, physical therapists, podiatrists, athletic trainers, and other professionals who use, recommend, and sell our products to their patients and clients. We know running a small business has... Read More
Ethical Retailing for Healthcare Providers
CryoDerm products are used and recommended by physicians, chiropractors, physical therapists, massage therapists, podiatrists, and athletic trainers, many of whom retail to their patients and clients. We appreciate our partners who make our products available; we appreciate the fact that... Read More
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